General Motors – MyLink

Contract for Digitas
For Buick, Chevrolet, Cadillac and other GM badges, the new in-dash system needed a how-to owners manual and a bit of feature promotion as well. The answer was MyLink – and a flexible architecture to make re-badging of the application possible with an eye on an ever expanding feature set. Post discovery assessment, rapid iterative prototype, design development, user experience, initial wireframes, experience flows and site map

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